Hennes & Mauritz AB Launches New Retail Store Named '& Other Stories'

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A customer queues up outside the new '& Other Stories' store operated... Photo d'actualitéAffaires,Angleterre,Client,Commerce,Culture d'entreprise,Environnement,Europe,Faire la queue,Faire les courses,Finance,H&M,Habillement,Horizontal,Jour,Londres,Magasin,Neuf,Royaume-Uni,Soirée de lancement,ÉconomiePhotographer Collection: Bloomberg 2013 BloombergA customer queues up outside the new '& Other Stories' store operated by Hennes & Mauritz AB (H&M) on the launch day in London, U.K., on Friday, March 8, 2013. The Swedish retailer is diversifying with a sixth brand after falling behind larger competitor Inditex SA in the race for the price-sensitive fashionista's euro. Photographer: Chris Ratcliffe/Bloomberg via Getty Images